1. A good domain name which goes well with their business
2. Good Hosting Solution
3. Well Optimized Content on
Website
4. About Us page (very important as visitors first want to
know about who you are)
5. FAQ page
6. Return Policy Page
7.
Testimonials
as this helps people believe your business product/services
8. Awards & Recognition (This adds to credibility of business)
9. Contact Number & Email
11. Clear Call To Action (CTA)
12.
SEO
Optimization of all the pages on website
13. Live Chat to assist visitors
14. E-mail capturing
15.
Updated Blog
(which helps in lead generation
16. Catchy Landing Pages
17. A/B Testing of website elements and landing pages